Reward customers or members Archives - Page 17 of 22 - Event Marketer
Cisco Unveils a Virtual Sales Meeting Strategy
Cisco’s Global Sales Experience (GSX) in 2009 was one of the industry’s largest—and boldest—virtual events of the year. In an effort to save costs (it was the height of the recession, after all), the company decided to transform its annual weeklong sales meeting from a real-world event with a 20-year history into a 100-percent virtual...
Polaris Rewards Riders with Off-Roading Extravaganza
Camp RZR was a three-day off-roading mecca for RZR owners and their families that took place in the desert of Glamis, CA, where riders could experience miles of open sand and Polaris hospitality at its best—along with a big, roaring thank you from the brand. The extravaganza, which kicked off with a Halloween night trick-or-treat,...
AMD’s Event Platform Caters to Digital Audiences
Semiconductor design innovator AMD created the Fusion Developers Summit to educate developers about the power of AMD Accelerated Processing Units (APUs) and promote concepts of heterogeneous computing. Its online platform, AFDS-D, extended the reach of the summit beyond the four walls of the physical event. Simu-live technology helped provide pre-recorded video content (technical sessions), which...
E3 Deploys an Online Hub of Sponsor Resources
E3, the world’s premier trade show for computer and video games and products, this year attracted 45,700 industry professionals, investor analysts, journalists and retailers from 103 countries to its show June 5 through 7 in Los Angeles. To assist in the enormous undertaking of selling to and assisting these industry professionals, the show’s owner, Entertainment...