Latest
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B-to-C EventsProduct Launches: Jeep Finds Its Sweet Spot
Jeep will herald the arrival of the 2008 Jeep Liberty into dealer showrooms with a tasty event called Sweetest Day The Jeep Way.
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B-to-C EventsTech Report
The October 2007 Emerging Technology Report profiled ten of the most innovative new technologies in the event space. For more information check out the links below.
Technology: 2-D Barcoding
People use their camera phones to take a picture of the barcode which can be placed on signage billboards fast food wrappers and more in order to download detailed information that was loaded into the code. -
B-to-C EventsNicole Terry–Brand Manager at Pup-Peroni
Name: Nicole Terry
Title: Brand Manager Pup-Peroni Jerky Treats and Canine Carryouts dog snacks
Company: Del Monte
Previous gig: Marketing and product management at Little Tikes a division of Newell Rubbermaid
Unofficial taste testers: Atticus 12 a golden retriever/Irish setter/lab mix and Gonzo 5 a Belgian sheepdog/lab mix -
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B-to-C EventsVirgin Mobile’s Annual Music Event Goes Green
Virgin Mobile goes green at its annual summer proprietary music
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