LED Archives - Page 23 of 42 - Event Marketer
Azerbaijan Highlights its Heritage with Digital Media
To highlight its heritage and biodiversity, the country of Azerbaijan activated a pavilion at Expo Milano. Its three-story footprint included images of the country’s cultural legacy displayed through time-lapse videos and stop-motion animation, and an installation of screens called Portraits of Azerbaijan representing a cross section of society. An interactive journey through the country’s capital,...
Tech-Heavy Microsoft Conference Spans Three Locations
Mixing business and pleasure is no longer out of bounds for b-to-b conference marketers. Case in point: Microsoft’s 2015 Worldwide Partner Conference, where the brand employed tech-driven experiences that fostered networking and fueled collaboration within the Microsoft US Partner community to create a professional yet fun conference environment. The show spanned three locations. The US...
Boston Biomedical Exhibit Offers an Educational Oasis
Boston Biomedical’s 900-square-foot space at ASCO 2015 created a comfortable, defined space on the show floor that showcased its corporate identity and educated oncologists about current research in genomic cancer therapies. Two towers displayed panels of information and backlit graphics along the back of the exhibit showed the company’s pipeline. Informal seating, counters and a...
Nature’s Path Showcases Commitment to Sustainability
What better symbol for a natural food company than a tree? That was the thinking behind the Nature’s Path exhibit at Natural Products Expo West 2015, where the company, which was celebrating its 30th anniversary, also wanted to reflect its deep organic roots and the organic foods it produces. Besides all that, the exhibit had...