August 10, 2017

EM Careers_081117

Event Careers FeaturedJobs Entry Level Marketing Manager Terrapinn – New York, NY Marketing Coordinator BIO – Washington, DC Director, Event Marketing CEW – New York, NY Public Relations Manager Neustar, Inc. – San Francisco, CA Marketing Coordinator SMART – Detroit, MI Director, Meetings and Events Professional Convention Management Association – Chicago, IL Executive Director of...

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August 10, 2017

2017 Fab 50: Recognizing the Industry’s Top Exhibit Builders

The top fabricators serving the event and trade show industry   To say it’s an exciting time to be a fabricator is the understatement of the year in an industry that keeps pushing the bar higher with environments that are as sparkling in their design as they are functional and interactive. From large-scale touch surfaces to...

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August 9, 2017

Google Transforms I/O With an Outdoor Festival Vibe

For years, Google’s evergreen I/O developers conference, like all b-to-b events, took place in a convention center. Every year. In a convention center. The same format. Over and over again. For a brand like Google, the “same old thing” was eventually no longer an option. It was time to take a leap. A leap of...

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August 9, 2017

Oracle Turns OpenWorld Into a Networking Extravaganza

Looking to go beyond the mere “format tweaks” that other brands have instituted at their b-to-b events, Oracle designed an ambitious strategy to completely reinvent and reimagine the modern b-to-b event, serving up its own OpenWorld 2016 to the industry as a guinea pig. The goal? Rethink, reimagine and redesign the 55,000-person event as a...

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