Video Showcase – 06/12/24
2Heads produce a showcase for the Stars at this year’s Oscars. 2Heads and Disney make magic under the stars to celebrate this year’s Oscars with a VIP party above the LA skyline. A masterclass in elegant luxury and scenic design that turned brand experience into a destination. Posted by: 2Heads Unlock AI for Event Success...
How Hands-on Pop-ups are Demonstrating the Science Behind CPG Products
It’s no secret that consumers are more skeptical and discerning than ever about the types of CPG products they’re willing to use, and pay for. More and more, they’re looking for a peek “under the hood” to understand how products work and the types of ingredients they’re made of. In response, brands like Tide and...EM Sizzle Newsletter: 06.07.2024
06.07.24 Rat mania has hit South Florida, but it’s not what you think (and not like NYC’s National Urban Rat Summit). As the Florida Panthers open the NHL Stanley Cup Final at home on Saturday, the team will be making a rat merch play, tied to the legend of a scurrying rat in a 1995...
Gen Z and Music Festivals: Pinterest Shares Three Insights from its Coachella Debut
It was a wise year for Pinterest to hyper-focus its efforts on Gen Z and make its grand Coachella debut, with Gen Zers driving a 1,100-percent year-over-year increase in searches related to Coachella outfit inspiration on the platform.