B-to-B Events
Experience Design Insights from The Cosmopolitan Hotel in Vegas
Ninety-nine percent of the time, your experience design process should not begin with an actual technology. It’s one of the major points Inessah Selditz and Nick Bartzokas, interaction designer and technical director at the LAB at Rockwell Group, explained during a session at EventTech (Nov. 2-4 in Las Vegas) on “dimensionalizing” a brand into a...
GitHub Universe Adds a Tactile Vibe to its User Conference
When it comes to technology conferences, with their thousands of attendees, hundreds of sessions and A-list entertainment, the mantra is usually go big or go home. But smaller tech conferences, like GitHub Universe, which took place for the first time over two days this fall in San Francisco, are growing in number. GitHub, the software...
Six Trends in Event Food to Implement in 2016
Flip on your television any day of the week and you’ll find a food show. From culinary travel shows, to food talk shows to highly rated cooking competitions, an entire generation of foodies has infiltrated the market—bringing their fickle palates and their sophisticated food knowledge with them. And that trend has trickled down into events....