Cadillac Reaps the Benefits of Customization

Brand:
CADILLAC
Agency:
JACK MORTON WORLDWIDE
ESHOTS
Awards:
EX AWARDS — BEST EVENT-RELATED WEBSITE OR PORTAL
Year:
2012
Cadillac marketers know the importance of personalized experiences, and that knowledge extends to the automaker’s online presence.
Cadillac gave its current owners and owners of competing vehicles…