Experience Design & Technology Awards Archives - Page 38 of 48 - Event Marketer
Verizon Tackles a Motion-Tracking Engagement
Serving as title sponsor of the Super Bowl’s free fan village is a tall order in and of itself, but when Verizon took on the role for Super Bowl 50, the stakes were higher than usual. The celebratory event was bigger and bolder than ever before, and brands followed suit, turning San Francisco into an...
MLS Powers the Official Draw Broadcast With LED Tech
The Copa America Centenario Official Draw took place in the United States for the first time in 2016, so the stakes were high for Major League Soccer (MLS) when it came to producing an event worthy of a global audience’s attention. The historic affair had to appeal to loyal soccer fans while enticing U.S. viewers...
AdvoCare Lights up its National Success School Event
More than 50,000 AdvoCare distributors saw the light at the bi-annual AdvoCare National Success School event, which this summer featured myriad LED screens, 700 moving lights throughout the stands and stages and a massive LED chandelier. Visually appealing environment? Check. The Success School took place at AT&T Stadium, home of the Dallas Cowboys, where pro-fitness...
Ivanhoe’s Mirage Installation Blends Art and Tech
Shopping malls are a dime a dozen these days. You browse, you buy and you leave the experience unchanged and generally unimpressed. But Metropolis at Metrotown, British Columbia’s largest mall, wasn’t willing to become another run-of-the-mill shopping destination. Instead, the mall dreamed up Mirage, a 360-degree audiovisual installation that mesmerized audiences by blurring the lines...