Best nightlife marketing campaign Archives - Page 2 of 2 - Event Marketer
Stellar Gin Enlists VIPs for Exclusive Club Parties
When you think Indianapolis, race cars rather than nightlife come to mind, but Stellar Gin found the city hopping with happenings behind the velvet ropes of its upscale club scene. It was the ideal environment for a VIP program of exclusive events and concierge service to promote its new gin. Stellar Concierges served as in-market...
Skyy Promotes 1800 Tequila Among ‘The Guys’ with Craps
Lots of Skyy’s 1800 super premium tequila is consumed as part of friendly games of chance before “the guys” head out for the night. Keeping with that theme, Skyy launched a combination of nightlife events aimed at urban consumers in Detroit and Oakland. The idea was to generate buzz and build loyalty in a way...