LOOKING AHEAD: 15 INDUSTRY FORECASTS & PERSPECTIVES FOR 2025
According to Event Marketer’s latest EventTrack study, clients will spend 10 percent more on events in 2025 than they did in 2024. How that investment in events will get spent was the question of the hour at a recent roundtable conversation hosted by Event Marketer and co-produced with partner Destination Toronto.
In this year-end discussion, we convened a small group of senior event leaders for a candid exchange of insights, predictions and ideas on what event marketers will be focused on most in 2025, especially as more marketers discover the power and value of live events.
We all know the feeling… Another event comes to a close, along with a whole year’s worth of planning, and plenty of blood, sweat, and tears. But as you breathe a sigh of relief, the opportunity to share the countless ideas, experiences, and insights from the event is far from over. This is where […]