SapientNitro Archives - Event Marketer

February 9, 2017

Miami ‘HEATS’ up Hoops Fans With a Customized App

Is it hot in here or is it just the Miami Heat’s new fan engagement app? The NBA team launched the app at the start of the 2015-16 season and has been scoring with its massive fan base ever since by giving users the power to control every aspect of their experience. Seamless blending of...

February 8, 2017

The Ritz Elevates Hospitality with The Butler Button

When it comes to upscale lodging, it doesn’t get much better than the Ritz-Carlton. The luxury hotel company’s legendary service and chic accommodations are world-renowned. So when a residential Ritz building hit the market, the brand’s amenities had to be on par with the high-end clientele it attracts. Enter: The Butler Button, an interactive touch...