VIDEO: How a Customer Experience Center Comes to Life - Event Marketer


VIDEO: How a Customer Experience Center Comes to Life

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The Need

Vertiv, located in Columbus, Ohio, approached Exhibit Concepts with a specific need: they wanted to transform an existing 1,975 square foot space into a Customer Experience Center. The Center needed to showcase the company’s breadth and depth of technology offerings that protect mainframes with precision cooling systems.

The Client

The company, formerly known as the Network Power business of Emerson, wanted a space that represented the new brand’s look and feel. The Vertiv portfolio spans includes power, thermal and infrastructure management products, software and solutions, all complemented by a network of 250 service centers worldwide. Communicating this solution-based approach was a critical requirement to incorporate into the new Customer Experience Center.

The Process

Every good plan starts with a meaningful conversation. The Exhibit Concepts team met with Vertiv’s team to discuss not only their goals for the space, but to fully understand their creative vision Vertiv wanted a space that would welcome existing and potential customers in order to showcase the company’s offerings with room for meetings and the ability to see Vertiv’s manufacturing facility. A modern, technology-focused space was vital.




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