Moderne's Favorite Holiday Experiential Marketing Campaigns - Event Marketer


Moderne’s Favorite Holiday Experiential Marketing Campaigns

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The most wonderful time is here and has brought with it some of the best experiential marketing of the year. Keep reading to see our favorite pop up, mobile tour, and VR campaigns of the 2016 holiday season.

Pop Up Bar – A Midwinter Night’s Dream at LOCL Bar

There are hundreds of pop up shops that appear for the holiday season that people rush to for a festive shopping experience, so why not create a pop up bar? Bartender Cody Goldstein partnered with students from Parsons the New School for Design to turn LOCL Bar (inside NYLO Hotel) into A Midwinter Night's Dream, a beautiful Shakespearean-inspired pop up bar. The festive pop up offers a numer Shakespearean themed drinks – one of which comes in a snow globe!


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