Experiential Marketing is all about the experience. The face to face interaction is invaluable. Whether is communicating a message or building awareness. From the greeter at the entrance of the event to the activities taking place. At a recent 2,000 people corproate family fun day event, Innovate Marketing Group helped curate an experience that is fun and engaging! Upon entering the field of the L.A. Memorial Colisum attendees were greeted by the infamous USC band. It elevates the energy right from the beginning! They continue that energy later to help kickoff the main program on stage. Among the various activities, one of them is incorporating USC Football players and having them interact with the attendees. They were truly exceptional! These football players engaged with the attnedees by running some pre-planned drills and showcasing the value of teamwork. It was a fun filled day for all! Looking forward to producing the next one. www.innovatemkg.com
