Statoil Archives - Event Marketer

Statoil Archives - Event Marketer

December 28, 2015

Statoil Adds Augmented Reality to its Annual Event

Yes, it’s a top buzzword already.  No, you don’t really understand it. To the uninitiated, the very term “Augmented Reality” may seem a little Star Trekky, but it’s not that far out there. Through AR, developers superimpose computer-generated images over a real-world environment in real time. The first-down line superimposed over the field on football...

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