Sprint Nextel Archives - Event Marketer

Sprint Nextel Archives - Event Marketer

October 26, 2015

Sprint Nextel Activates a Social Q&A for NASCAR

While television broadcasts deliver live action to consumers wherever they may be, social media allows consumers to be a part of the live action. As Sprint Nextel demonstrated during this year’s NASCAR Sprint Cup Series, social media is not just about connecting consumers to a live event—it’s about engaging them in real time. Fans of...

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