Chrysler Archives - Event Marketer

November 19, 2015

Chrysler Goes Golfing with a Double-Decker Mobile Showcase

With a corporate tagline like “Engineered Beautifully” and a top-shelf brand like Chrysler, the mobile vehicle had better be good. George P. Johnson and Craftsmen delivered with a one-of-a kind, double-decker mobile showcase that used cutting-edge interactives to pack ’em in below and—an industry first—a hydraulic-powered, 40-person observation deck to keep ’em happy above. From...

November 18, 2015

Chrysler Activates a Life-Size ‘Snowdoku’ Challenge

Chrysler created serious buzz for its new Chrysler Aspen SUV with the Chrysler Aspen Snowdoku Challenge, which transformed the traditionally solitary game into a team sporting event played on a giant game board made out of 36,000 pounds of snow and ice. On the morning of the event six puzzle proficient teams of up to...

October 13, 2015

Latin Music Tour Connects Dodge with Hispanics

The Dodge Never Neutral Latin Music Tour targeted Hispanic Americans in 11 cities and at Chrysler business centers across the Southwest. At each stop, two locally known djs captured the passion of Latin music through on a state-of-the-art sound system, inspiring attendees to dance in the tents. In the Dodge brand tent, attendees could watch...