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  • Amope’s Mobile Boutique at Fashion Week Puts a Premium Spin on Insoles

    We often think of shoe insoles as an unglamorous pharmacy purchase. Amope at Fashion Week in New York City, Feb. 9-17, put a premium spin on the category by showcasing its GelActiv insoles for stylish shoes in the mobile ShoeLove boutique. The program helped Amope expand its brand perception beyond the product consumers know Amope […]

  • Tips for Ramping Up Your Events for Spring

    Spring has sprung, so it’s the perfect time to set a game plan for your experiential, sampling, and promotional event success when the the hustle and bustle of spring and summer begin. Let’s explore Tips for Ramping Up Your Events for Spring in this article. Although we cannot speak on behalf of all food truck builders, APEX Specialty Vehicles fabricates only a limited number of custom food trucks and trailers each year, so our production facility is booking up quickly. If you’re ready to get a quote and get started – complete the quoter tool here.

  • SXSW 2017 Video Tour: Scenes From Downtown Austin

    While the East Coast was busy braving Winter Storm Stella, EM was fortunate enough to be in sunny downtown Austin checking out the interactive portion of this year’s South by Southwest Conference and Festivals (March 10-19).

  • #AWEurope 2017 Top Takeaways

    Check out our top takeaways from Advertising Week Europe with full interviews covering everything from old school data collection to streaming intelligence!

  • Cover Story: How Experiential Marketing is Elevating the Esports Industry

    It's one of the biggest misconceptions about gamers. That they’re solitary creatures who prefer communicating via headsets and through screens rather than in person or as a community.

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