State Farm Honors Teacher at its Football Bayou Classic - Event Marketer

State Farm Honors Teacher at its Football Bayou Classic - Event Marketer
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State Farm Honors Teacher at its Football Bayou Classic

Brand: STATE FARM
Awards: EX AWARDS — BEST ACTIVATION OF A CAUSE SPONSORSHIP/COMMUNITY TIE-IN
Year: 2004
The annual football game between African-American schools Southern University and Grambling State University has become one of the jewels inside the State Farm portfolio. The insurance giant uses the…
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