Cisco Entices World Economic Forum Attendees with RFID-Triggered Storytelling - Event Marketer

Cisco Entices World Economic Forum Attendees with RFID-Triggered Storytelling - Event Marketer
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Cisco Entices World Economic Forum Attendees with RFID-Triggered Storytelling

2020 EDTA Best Use of Single Tech B2B_Cisco_Gold
Brand: CISCO
Agency: MSM
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST USE OF A SINGLE TECHNOLOGY (B-TO-B)
Year: 2020
To connect with the movers and shakers at the World Economic Forum Annual Meeting in Davos, Switzerland, Cisco transformed a cheese shop into a reception area and meeting space. To entertain guests between…
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