Event Marketer

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The editors of Event Marketer announced the 2019 Ex Awards finalists, the best experiential marketing campaigns of the year produced by the most innovative brands and agencies.

Opus Agency is keeping its pedal to the metal—with a continued national hiring blitz, a string of new account wins and an eye on additional M&A deals following last year’s acquisitions of MAS Event + Design, CRG and Level 2 Design. With 450 employees spanning five offices and more than 500 events expected to be […]

Their paths to events vary, but they all share that collective spark—that “…and I was hooked” moment. In our fourth annual showcase of the b-to-b event marketers we’d pick for our “dream” brand marketing department, we uncover why it’s such an exciting time to be on the business side of the event industry.

There are many exciting ways to use 2019 trends to make your events look polished and playful, but personalization is arguably the most versatile and important trend. Event planners should engage guests with branded and personalized items, excite with modern details and luxurious textures, and enable connectivity with updated tech features for successful events this […]