event marketing Archives - Page 3 of 118 - Event Marketer

Posts tagged with ‘event marketing’

May 29, 2019

How Plant-based JUST Egg is Scrambling Sampling in Cities Nationwide

The plant-based food category is booming, but while there has been plenty of buzz surrounding plant-based burgers, JUST is seeking to turn attention to breakfast and its plant-based JUST Egg product with a sampling tour that cooked up different experiences in each of the four markets it visited. The program involved sampling vehicles, lounges, activations...

read more

May 24, 2019

How Tequila Cazadores Leverages the Mexican Calendar for Events in the U.S.

For many Americans summer unofficially begins after Memorial Day. But for Bacardi’s Tequila Cazadores, summer begins with Cinco de Mayo and runs through Sept. 16, which is Mexican Independence Day. That Mexican calendar informs how the brand kicks off events and sampling for the season that leverage authentic Mexican culture—like, !Dame Cinco! on May 5,...

read more

© 2019 Access Intelligence, LLC – All Rights Reserved. |

[type='submit']
[type='submit']