Posts tagged with ‘Event Agency’

February 14, 2019

Three Strategies for Igniting a CBD-infused Experience

If you’re one of the many event marketers who keeps a close eye on pop culture trends, you know that CBD-based products have become all the rage. CBD, or cannabidiol, is one of the non-psychoactive chemical compounds found in cannabis, and has seen explosive growth in the marketplace thanks to health benefits ranging from anxiety...

read more

February 12, 2019

Food and Beverage Trend Watch: 2019 Culinary Themes

Most industry vets know that the first thing an attendee is likely to complain about at an event is the food and beverage selection. That makes delivering a high-quality, on-trend F&B menu a top priority for many an event marketer. Helping guide the way is the National Restaurant Association’s annual “What’s Hot” culinary forecast, a...

read more

February 8, 2019

The New RFP: 17 Tips for Securing More Productive Agency Partnerships

Experiential marketing as a business is experiencing explosive growth. But with that growth comes added scrutiny. For brand-side marketers charged with partnering with experiential agencies to deliver breakthrough experiences for attendees, that means issuing more RFPs, more often, with more attention to the bottom line. But as the cultural landscape evolves, so does the search...

read more

February 7, 2019

Three Event Marketing Lessons from Princess Cruises’ Tech-Driven Stage Experience

Think about next-level technology experiences and chances are, cruise ships don’t come to mind. But Princess Cruises is seeking to change that perception with its variety show, “Fantastic Journey,” a Broadway-caliber entertainment experience available aboard all of its Regal Princess and Caribbean Princess ships. Created, directed and choreographed by Danny Teeson of “American Idol” fame,...

read more

Receive the latest news and special announcements from Event Marketer

SIGN UP FOR UPDATES

© 2024 Access Intelligence, LLC – All Rights Reserved. |