June/July 2010

Cisco’s flagship annual customer conference has been a pillar of...

Like everything else (or so it seems) in event marketing,...

So you just held your company's biggest event of the year,...

Every event marketer knows that lead qualification starts with data...

In our new Then and Now series, EM revisits old...

Four months after its Whatever, USA takeover of Crested Butte,...

It was the event of the summer, and many of...

Unlike the permanent panels that are placed on residential rooftops,...

Solar energy was at the heart of AT&T’s display at...

A box truck’s a box truck, no matter how you...

Making consumers work to be part of a brand engagement...