Trade shows Archives - Page 9 of 37 - Event Marketer
Canon Expo Offers Projection Experiences and 360-Degree Tours
Every five years Canon showcases its forward thinking in a trade show that visits New York City, London, Paris, Australia and Tokyo. In New York City’s Jacob K. Javits Center, the Expo this year offered a 110,000-square-foot immersion into Canon’s See Impossible theme. Eleven areas visually showcased key industries. For example, a “Yankee Stadium” area featured...
AT&T Immerses Booth Visitors in Touch, AR and 3D
CTIA Super Mobility is the largest and most influential forum on mobile innovation in the Americas. Exhibitor AT&T decided that the best way to demonstrate its Connected Life products and services was to immerse attendees in individual product stories brought to life by a host of tech integrations inside its 60-foot by 80-foot booth. There...
EMC Attendees Snap Giant 3D Face Mask Projection Selfies
The concept of Big Data is not an easy one to wrap one’s brain around. It’s broad. It’s complex. And it’s an evolving concept that changes from one day to the next. So to help attendees at its annual EMC World 2015 conference last May in Las Vegas understand the new demands on businesses in...
MobileIron’s Headphones Sound Proof the Ballroom
It looked like a simple pair of headphones, but for MobileIron, it was a cutting-edge technology tool that impressed attendees, generated buzz and wooed Millennials. The headphones were actually Simultaneous Interpretation Headsets (provider: ProLingo), but rather than interpreting the show’s presentations into another language, the technology helped MobileIron transform a hotel ballroom into a buzzing...