Pop-up stores Archives - Page 10 of 21 - Event Marketer
Levi’s Lot Offers a Respite From Super Bowl City
Levi’s already had the naming rights to the stadium that would host Super Bowl 50, but to elevate its presence and focus on consumer engagement and music, the brand built the Levi’s Lot two-story pop-up at Super Bowl City in San Francisco. The multi-use space primarily served as a retail outlet for consumers to purchase...
Sensodyne Brushes up Consumers on Oral Health
Teeth whitening and the issue that comes with it (sensitivity) isn’t the sexiest of topics, but Sensodyne was able to give it a sleek, premium edge with a dentist office in the middle of Flatiron Plaza in New York City and The Falls in Miami. The Sensodyne True White Sensitivity Suite pop-up was a shipping...
Fujifilm Pop-up Highlights the ‘Soul’ of Image-Taking
Fujifilm is a classic image taker’s brand that has managed to stay relevant beyond film with cutting-edge products like instant cameras and share printers. To drive that message home, reposition itself within the U.S. market and inspire shutterbugs, Fujifilm created Wonder Photo Shop. The brick and mortar retail environment in New York City’s highly photographed...
Coca-Cola Tasting Room Offers Multisensory Moments
To re-introduce Coca-Cola to Canadians as a beverage to experience, Coca-Cola created the Coca-Cola Tasting Room in an industrial cool environment that offered multisensory moments with the soda—and plenty of socially-sharable moments, at that. All five of the senses were used to create visually appealing experience rooms in a journey led by a “Coca-Colier.” There...