Philanthropic event Archives - Page 13 of 13 - Event Marketer

October 20, 2015

Advil Relief In Action Program Engages Volunteers

Advil’s Relief in Action program wanted to establish Advil as the “go-to” name in pain relief, especially for the thousands of volunteers across America who work tirelessly to help those in need, even when they may be in pain themselves. The 28-week Mobile Relief Center tour, which teamed up with actor and volunteer Josh Duhamel...

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October 20, 2015

Domino’s Event Immerses Deaf Community in Music Vibes

Vibes: A Night to Feel the Music brought an immersive music showcase to Austin’s deaf community. Held at The North Door, a local venue known for innovative programming that “feeds the soul,” that is what this event did in more ways than one. Held for the deaf and hard-of-hearing between the two weekends of Austin...

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October 16, 2015

ADA Inspires Content Sharing to Boost Donations

Consumer endorsements on social media can have a huge impact on driving online action. So for its Saratoga Tour de Cure race event, the American Diabetes Association leveraged a social media strategy that allowed it to interact with attendees at the race and inspire them to share branded content—including photos and links—on their personal Facebook...

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October 15, 2015

Red Bull’s Floating Skateboard Park Cleans Up

Red Bull has always charged ahead, and with Mississippi Grind, the brand did it again. Mississippi Grind was a skateboard park on board a barge that floated 1,705 miles down the Mississippi River for 28 days. The journey, which extended from St. Paul, MN, and stopped in the Iowa/Illinois Quad Cities and St. Louis, offered...

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October 8, 2015

Nickelodeon Gets 1.7 Million Kids off the Couch

One afternoon each year, on Worldwide Day of Play, Nickelodeon and its sister networks go dark, turning off programming to demonstrate the importance of addressing childhood obesity. When the network decided to turn the event into its biggest-ever celebration of active play, it partnered with the President’s Council on Physical Fitness and committed its resources...

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