B-to-B Events
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B-to-C Events35 Under 35 Bonus Content: Extended Q&A with Marriott’s Diana Pavlov
Pavlov shares her thoughts on what’s working in today’s experiential marketing landscape—and what’s on its way out Among the inductees into our inaugural 35 Under 35 list, a program that honors the brightest young minds in experiential marketing, is Diana Pavlov, senior director-global entertainment marketing at Marriott International. In this extended version of our […]
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B-to-B EventsSeven Strategies eBay Employs to Increase Engagement at its Annual Seller Conference
eBay has hosted seller events since 2002, but three years ago it launched eBay Open, an annual event open to all sellers who use the marketplace platform—from solo operations to large businesses to eBay newbies. This year’s sell-out event, which took place July 24-26 at Mandalay Bay in Las Vegas, offered the more than 2,000 […]
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B-to-C EventsJust Announced! Join us for Women in Events Week in 12 Cities Oct. 22-25
One week. Twelve cities. Endless connections. Join us for a weeklong series of events designed to connect, inspire and acknowledge women in event marketing.
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B-to-C EventsE3 2018 Hot Spots: Inside the Expo’s Top Activations
The Electronic Entertainment Expo, also known as E3, is one of the video gaming industry’s biggest weeks, bringing together the largest game publishers and studios in Los Angeles to announce their plans for the upcoming year.
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B-to-C EventsFive Ways to Elevate Events With Augmented Reality
Consumers may still be holding artificial intelligence at arm’s length, but when it comes to augmented reality, they’re finally welcoming the technology with open arms.