Media Events
CES 2026: How Dolby Leans into Complexity at the Global Trade Show
Feel every decibel, see every detail. Dolby Laboratories invited attendees to step into what’s next in entertainment at the Dolby Experience, which took place Jan. 5-9 at Dolby Live at Park MGM during CES 2026. From vibrant picture quality to immersive streaming, the experience showcased a wide range of content and devices powered by Dolby...
Sonic Sculptures, Art Atlases, Edible Libraries: 12 Experiential Ideas from Miami Art Week
The who’s who of art and culture convened for a week of exhibitions and events during Miami Art Week 2025, hosted Dec. 1-7, and once again, a horde of brands infiltrated the landscape with the typical invite-only, closed-door experiences that have historically dominated the scene. Even McDonald’s, the unlikeliest of companies to show up, hosted...
Five Ways Hendrick’s Uses its Peculiar Personality to Fuel an Experiential ‘Giniverse’
There are many ways to describe the Hendrick’s Gin brand, but “boring” isn’t one of them. Over the years, the company has built a peculiar “Giniverse”—inspired by the unusual way its liquid is distilled—and an assortment of eccentric live experiences to match. Take this year’s Tales of the Cocktail conference in New Orleans, LA, where...
Tudum: Four Reasons Netflix’s ‘FUBAR’ Premiere Event was a Hit
What do a stunt pig, the world’s largest action figure and sustainability have in common? They were all strategic aspects of Netflix’s premiere event for season two of “FUBAR.” Indeed, on June 11 at the Tudum Theater in Los Angeles, the brand surrounded press, talent and invited guests in series-themed scenic builds and a bit...