Media Events
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B-to-B Events
Porsche Blazes Trail at L.A. Auto Show
To its legions of enthusiastic owners and owner wannabes Porsche is not just another car. The automaker wants its presence at the Los Angeles Auto Show to be viewed in the same light. That’s why for the last nine years Porsche has taken over a separate 20 000-square-foot hall adjacent to the Los Angeles Convention Center for a standalone exhibit apart from the dozens of other automakers.
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B-to-B Events
Media Events: Airforce Nutrisoda Gets Salon Style For Product Intro
To support launches in 12 new markets with a twist that reflects its
“health spa in a can” positioning Airforce Nutrisoda is holding press
events at a high-end premium spa in each city.
The first event was held in Chicago at The B Spot Chicago a salon that
specializes in eyebrows and lashes. For two hours approximately 110
journalists sipped on complimentary Nutrisoda and Nutrisoda cocktails
like the Face Lift (sparkling wine and Radiant Nutrisoda garnished with

