Event Marketer

After all of the paring down and pivots the event industry has experienced, this year signaled the return of programs that were not only full-scale, but built to enrich the attendee experience in fresh ways by offering “more”—more tailored, more technical, more sophisticated, more value.

Booth in a Box: Sustainable Event Marketing Solutions for the Modern Brand Unlock the future of event marketing with Expand’s groundbreaking white paper. Dive into a comprehensive strategy that transforms how businesses create memorable, eco-friendly brand experiences across every type of event. What You’ll Discover: Revolutionary modular display systems that adapt to any event 100+ […]

As we peer into 2024, two of this year’s most prominent trends, AI and sustainability, are set to become even more interconnected and influential. However, staying current with these tools and practices can pose a challenge for event marketers striving to craft strategies that yield maximum impact and ROI. Join us for a hands-on webinar […]

OMEN made its debut at the 2023 Anime Expo, tapping into the overlap between gaming and anime fans with a three-room journey powered by RFID wristbands that invited attendees to discover their “Spirit of Fun”: Magic, Adventure or Play.  

More than 100 experiential agency leaders gathered on Nov. 2 at City Winery in New York City for a day of executive-level conversations focused on growth strategies, client retention, driving innovation and creating business value. The day opened with a summary of the 2023 Agency Business Outlook Report, which attendees received following the event. Keynoter […]