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B-to-C EventsFive Insights on Marketing to Women in the #MeToo Era
Industry change-makers offer fresh tips on creating thoughtful marketing campaigns Industry marketers gathered in Manhattan in June for a half-day “Marketing to Women in the #MeToo Era” workshop ahead of EM sister publication Chief Marketer’s PRO Awards gala luncheon. The half-day program featured seven sessions and 14 speakers who weighed in on creating thoughtful marketing […]
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AdvertorialThe Opus Acquisition Streak Continues: Agency Purchases Level 2 Design
It’s officially an acquisition streak for Opus, which this week confirmed its third purchase…
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AdvertorialSurvey of Fortune 1000 Marketers Finds Event Strategy on the Rise for 2019
Unveiled by Event Marketer and Opus: First research to probe strategy across the event ecosystem…
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AdvertorialEventTrack 2018: The World’s Largest Research on Experiential Marketing
The industry’s most used, sited, downloaded and referenced research on experiential marketing has returned…
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Editor's PicksEx Awards 2018: Full Coverage of 72 Outstanding Campaigns
Experiential marketers have always broken boundaries. From tackling seemingly impossible stunts to activating campaigns at a massive global scale, making the impossible possible has always been at the heart of the industry. But in addition to these lofty achievements, experiential marketing as of late has been doing a great deal of good, too. What were […]