Winter Olympics: Bell Canada’s Ice Cube Photo Gallery, B-to-B Events Posted on February 19, 2010 by aiwpadmin The largest sponsor at the 2010 Winter Olympics is using the Games as a platform for brand growth, b-to-b hospitality, technology showcases and yes, sales generation. LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Announcing the 2025 Ex Awards Finalists Winners Unveiled: The 2025 Ex Awards 10 Minutes With… Debra E. Smith, Conferences and Events Manager at Elanco Animal Health 10 Things We’re Fired Up for at the 2025 Experiential Marketing Summit