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An Esports Journey: Q&A with Hershey Company’s Head of Media Charlie Chappell

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An Esports Journey: Q&A with Hershey Company’s Head of Media Charlie Chappell

Kit Kat served as title sponsor of Overwatch League’s Rivalry Weekend.[/caption]
For a CPG brand like Hershey, whose target market is essentially everyone over the age of 12 in the United States,…

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