EM All Access: 8 Minutes with Heineken’s Pattie Falch Video Gallery Posted on May 28, 2015 by Event Marketer In this episode of EM All Access, Heineken Director-Sponsorships and Events Pattie Falch talks about how to add value to sponsorships through participatory experiences. LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Viral Stunt: How a Baby Stroller Brand Pushed Adults to Demo Trend Chat: 2023 Experience Design & Technology Awards Projection Mapping at LG’s Art of the Pixel Gala The Evolving Role of Experience Design