Chobani Turns to Events to Stir Up the Yogurt Wars - Event Marketer

Chobani Turns to Events to Stir Up the Yogurt Wars - Event Marketer
Chobani breakfast campaign

Chobani Turns to Events to Stir Up the Yogurt Wars

Chobani, the top-selling Greek yogurt brand in the U.S., is no stranger to event marketing. As Peter McGuinness, chief marketing and brand officer, at Chobani says, “We’re a very grassroots brand,…
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