Visible Archives - Event Marketer

Visible – Event Marketer

Posts tagged with ‘Visible’

November 2, 2020

How Visible Leveraged an Iconic Music Venue to Deliver an Interactive Concert Series

If you’re one of the countless people missing the concert scene, let Visible’s latest experiential campaign serve as a beacon of hope. In September, the wireless brand activated Red Rocks Unpaused, a three-night concert series delivered without a physical audience that was supported by digital fan experiences designed to replicate the energy of an in-person...

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November 25, 2019

EM Executive Chat: Six Questions with Visible’s CMO

If you haven’t heard of Visible, the all-digital, low-cost wireless service that utilizes Verizon’s network, it’s likely only a matter of time before you get acquainted. The (newish) brand has been making the experiential rounds throughout 2019, offering pop-ups in New York and Austin, community engagement experiences in its hometown of Denver and fireside chats...

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November 19, 2019

#Phonetopia: Visible Brings its Service to Life with a Phone-themed Obstacle Course

For many consumers, a wireless provider is just that—a faceless service that powers their phones. Visible, an all-digital service that utilizes Verizon’s network, is trying to shift that narrative through a combination of community engagement and experiential marketing in an effort to cultivate a more intimate relationship between the brand and its clients, as well...

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October 28, 2019

How a Billboard Typo and Viral Marketing Helped Visible Intro its Brand

There’s nothing like a typo on a billboard to grab attention. To introduce itself to consumers as an alternative option within the crowded cell phone service marketplace, Visible, a low-cost service that utilizes Verizon’s network, ran several billboards throughout its headquarters city of Denver. The message read loud and clear: “Unlimited massages, minutes and data...

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