Event Marketers Archives - Page 4 of 92 - Event Marketer

Posts tagged with ‘Event Marketers’

January 4, 2019

Inclusive RFPs: An Inside Look at Facebook’s Supplier Diversity Directive

Diversity and inclusion have become top priorities for brands seeking to be relevant and successful in today’s cultural climate. And that directive has extended to companies that brands do business with as well. Take Facebook, which launched its supplier diversity program in October 2016 to identify and do business with diverse-owned businesses, defined as a...

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January 3, 2019

How Wellness Experiences are Weaving Their Way Into Consumer Events and Conferences

From farm-to-table, to juicing to shakes, to essential oils, boot camps, spin and meditation, the health and wellness space is expanding rapidly—into the home into the workplace, and into live events. The Fast Company Innovation Festival in New York City in October offered more than 30 sessions tied to wellness. One session, by SoulCycle, offered...

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December 28, 2018

Exclusive by Design: How Hospitality Experiences Drive Brand Loyalty

Insights from Citi, Grant Thornton, Under Armour and TE Connectivity There was a time not so long ago when hospitality experiences were nothing to write home about. The setup, usually part of a sports sponsorship, generally included a few beers and bites under a sad white tent, and when the game ended, so did the brand...

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