Posts tagged with ‘culinary experience’
Coachella 2023: Festivalgoers Take a Bite Out of the Postmates ReTreat VIP Experience
“This was an opportunity for us to not only engage the 250,000 people who are coming in across the two weekends, but also to bring a bit of that flavor back home. We really tried to create that connective tissue between the two.” -Molly Spychalski, Head of Partnership Marketing at Postmates and Uber For its...
Fiery Flavors and Upcycled Fare: Inside 2023’s Top Culinary Trends
Culinary forecasts from the National Restaurant Association and McCormick are fresh out of the oven and chock-full of trends that could add some sizzle to event F&B in the year ahead. According to both reports, the fried chicken sandwich wars wage on, rich comfort food is in again, globally inspired dishes are on the rise...
Year in Weird: A Roundup of Some of 2022’s Most Bizarre Brand Experiences
As the world reopened and a flood of events ensued, brands got weird to slice through a saturated landscape and earn consumers’ valuable time and attention.
How the Genesis House Showroom Immerses Visitors in the Future of Luxury Automotive
Our first-person tour of a three-story brand environment that serves as an “expression” of Genesis’ Korean origin Stepping through the doors of Genesis House, you are immediately hit with a subtle new-car scent—not the mass manufactured kind infused in a rearview mirror hanging decal. Rather, a curated, can’t-quite-say-you’ve-ever-encountered-it type of scent. Next, ambient tones greet...