Trade show Archives - Page 11 of 16 - Event Marketer
AWS Updates its Dev Conference With Digital Signage
The digital signage at last fall’s Amazon Web Services’ AWS re:Invent conference replaced traditional printed signage with a flexible, scalable solution that communicated updated content and relevant information to attendees throughout the event. And with attendance more than doubling year over year for the conference, the need for frequent updates on locations, times and anticipated...
Cisco Boosts its IoT Tech with Immersive VR
After dipping its toes into virtual reality at this year’s Internet of Things (IoT) demonstration area, Cisco’s attendee engagement at Cisco Live will never be the same again. Oculus Rift and VR Cardboard experiences, along with a mouse-enabled 360-degree video engagement, generated buzz at the event and drove traffic to the booth. Cisco was so...
Symantec Unveils World’s First Tight-Ratio LED Ring
Everyone knows that when you break up with someone, you’ve got to make a statement at your next public outing. That’s exactly what Symantec did last winter at the RSA Conference after splitting with storage company Veritas to become a strictly security-focused operation. Equipped with the world’s first tight-ratio LED ring, the brand showed off...
Control4 Leverages a Mock Home to Demo its Products
Sometimes products meant for the home are best demonstrated in the home. Through its 3,000-square-foot booth, home automation systems brand Control4 created mock installations for hands-on interactions within a modern home design. Walking up to the front of the booth, visitors saw a two-story structure, with staircases on each side; flat plane roof panels, stone...