Outdoor exhibit or installation Archives - Page 27 of 36 - Event Marketer
Puma Yard Activation Attracts America’s Cup Fans
Puma Yard offered America’s Cup attendees in San Francisco a meeting space where they could watch the races by day and party by night. The environment, which promoted the America’s Cup, Team Oracle USA and Puma brands, featured a club/bar, retail shop and an expansive lawn for hanging out and picnicking, plus a large screen...
IBM Marks its Centennial with a Multimedia Exhibition
IBM celebrated its centennial in 2011 and a focal theme of the year’s events was the THINK program, which was a month-long multimedia exhibition from Sept. 10 to Oct. 23 at New York City’s Lincoln Center designed to showcase the ways that people make the world work better through innovation. It was free to the...
Polaris Rewards Riders with Off-Roading Extravaganza
Camp RZR was a three-day off-roading mecca for RZR owners and their families that took place in the desert of Glamis, CA, where riders could experience miles of open sand and Polaris hospitality at its best—along with a big, roaring thank you from the brand. The extravaganza, which kicked off with a Halloween night trick-or-treat,...
Bud Light Partnership Puts Music Fans First
Bud Light and Live Nation partnered to produce a pioneering event that brought the power of live music and the fun of tipping back a Bud Light to fans in all 50 states on a single day, creating a “first” in the music event space. Live streaming of the music events brought the excitement to...