Video Wall Archives - Page 6 of 26 - Event Marketer

May 22, 2019

Microsofts Expo was a hit for social activity

WHY THE JUDGES LOVE IT: At its 18,000-person One Week and Global Hackathon event, Microsoft employees explore Microsoft products and business objectives for the year ahead. A standout experience this year was The Expo, a 20-foot by 20-foot by 20-foot outdoor triangular structure with an architectural entrance and colorful awning strips. Underneath the “tent” were...

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March 13, 2019

Cisco’s IoT Forum Offers AI, Light Displays and 3D

At the 2017 Internet of Things World Forum, Cisco seized the opportunity to showcase the evolution of technology and get the c-suite executives who gathered for the exclusive event thinking about the future of IoT. To make it happen, the brand built a tech-centric world featuring everything from a robot concierge to an LED light-up...

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March 13, 2019

Royal Caribbean Immerses Partners in Innovative Tech

Royal Caribbean is on a mission to change the perception of cruising—proving as much with “Sea Beyond,” a tech-fueled experience aimed at positioning the brand as a thought leader among an audience of financial investors, business partners and media. Featuring everything from autonomous vehicles to facial recognition technology to beacons, the 36,000-square-foot experience featured leading-edge...

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August 9, 2017

Nature Valley Lets Consumers Create Custom Packaging

General Mills’ Nature Valley brand has been around pretty much since its target millennial consumers were kids who carried them in their lunch boxes and snacked on them at soccer practice. Last summer, the brand reconnected with this group in a sampling campaign that involved them in a more contemporary context as they created custom...

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August 8, 2017

The Travel Channel Unleashes “Yetis” in New York City

To create buzz and drive tune-in for its four-part special, “Expedition Unknown: Hunt for the Yeti,” The Travel Channel unleashed a band of brand ambassadors dressed as the Himalaya’s hairy white Abominable Snowman in New York City in a one-day stunt that also involved ice sculptures, a mobile iced coffee truck and a double-decker bus....

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