Featured

  • Cisco Live! & Networkers Virtual 2010

    This year’s Cisco Live! event at the Mandalay Bay Convention Center in Las Vegas was a five-day paid conference featuring content-packed days and nightly networking opportunities.

  • Inside the Experience Canada G20 Pavilion

    When the G20 Summit hit Toronto June 25, the delegates were tasked with the big issues: the global economy, green energy and financial reform, to name a few. Canada Tourism had just one mission: to remind the world to “Think Canada” for tourism, business and investment. With this directive in mind, the Experience Canada Pavilion was born.

  • The Hybrid Effect

    Cisco’s flagship annual customer conference has been a pillar of its portfolio for 20 years, but nothing rocked its foundation like the economic recession of 2009. Founded in 1984, the San Jose, CA-based maker of networking hardware and software had weathered the dot-com boom and bust with relative ease, but for the first time in its history, faced unprecedented concerns about attendee turnout—and attendee revenue—at its largest event, Cisco Live!

  • Kenmore Makes Gallery Brand New

    Kenmore is revamping its image with a new logo, product line and website to connect with today’s consumer. As part of an integrated marketing campaign, the 90-year-old brand is stepping out of Sears stores and into a former art gallery it has transformed into the Kenmore Live Studio, where it showcases new products and delivers top-notch experiences that are streamed live on facebook.com/kenmore.

  • On the road with the Olympic Torch

    When the Olympic flame on Feb. 12 lit the cauldron at BC Place Stadium, site of the 2010 Winter Olympics in Vancouver, it symbolized peace, hope, inclusiveness, equality, joy and fraternity to viewers around the world. To Coca-Cola and RBC, presenting sponsors of the 2010 Olympic Torch Relay, the flame represented all that and more: the challenge of carrying it safely 45,000 kilometers across Canada for 106 days to more than 1,000 communities and touching more than 90 percent of the Canadian population along the way.