B-to-B Events

Virtual Reality, Event Blueprints and Experiential Marketing Ahhhhh, Denver. This year’s Experiential Marketing Summit host city might have a lot going for it on the outside (c’mon—the mountains, the spring skiing, the cannabis), but inside the Colorado Convention Center, there was plenty to see and do, too. EMS roared to life with three afternoon workshops offering, among […]

The world’s largest recognition program for experiential marketing Congratulations to the winners of the 2016 Ex Awards across all 23 categories spanning every type of brand experience. The winners were announced by founders of Event Marketer at a gala (the event industry’s “Golden Globes”) at the Experiential Marketing Summit at the Colorado Convention Center in […]

Our Curated List of Not-So-Tourist Attractions for the Idea-Seeking Event Marketer Traveling on business? Have a half-day to yourself? In this series, we explore popular event destinations and mine our sources for lesser-known sites of inspiration. From unbelievable food and beverage adventures to immersive entertainment to, as you’ll see below… painting little “happy clouds,” consider […]

As our editorial board reviewed submissions for our 14th annual It List, we noticed many of the event industry’s top agencies celebrating major milestones.

In business, politics and yes, even sports, women have proven they can play with the big boys. They have the know-how and the technical skills to run companies. They race cars and coach athletic teams. Heck, a woman may even run the country some day soon. And, when it comes to sports marketing and sponsorship […]