Conferences

Three years ago, finance and tax software brand Intuit created QuickBooks Connect, a conference designed to transform the perception of QuickBooks in the marketplace from a piece of software to a small business solutions ecosystem. To further its brand mission this year, QuickBooks offered its four target attendee groups (accountants, small business owners, developers and […]

Adobe MAX 2016, which took place Nov. 2-4 at the San Diego Convention Center, offered a whirlwind three days of speakers, sessions, labs and hands-on workshops for graphic designers, web designers, filmmakers, photographers, artists and other creatives.

The Thursday morning keynote at AdobeMAX, which took place Nov. 2-4 in San Diego, featured a quartet of speakers who addressed the themes of inspiration, creativity and community, concepts that threaded throughout the conference.

To position itself at the forefront of the real estate space and, perhaps, recruit some top talent, Century 21 Real Estate created Agents of the Future, a b-to-b event that invites top real estate professionals (from any and all companies) to network and learn about the future of the business. Two events, which included special […]

Every two years, McDonald’s restaurant owner/operators, suppliers and corporate personnel gather in Orlando for a Worldwide Convention, an important opportunity to share corporate brand messages, best practices, technology and perhaps sample a burger or two. But this year, a personalization strategy transformed the bi-annual confab from a “one size fits all” to a “one size […]