Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.
  • Adobe Turns Student Works into Immersive Art Installations
    B-to-C Events

    Adobe Turns Student Works into Immersive Art Installations

    Adobe juxtaposed the beauty of some of the world’s most fragile landscapes with the booming urban climate of Los Angeles’ Arts District through an immersive art installation unveiled just in time for Earth Day (April 22). The event, set inside a tunnel filled with projection mapped images and ambient sounds, featured the work of six […]

  • Lush in the Park Draws Chicagoans
    B-to-C Events

    Lush Highlights its Handmade Cosmetics at ‘Lush in the Park’

    Cosmetics retailer Lush offered Chicagoans some “good, clean fun” May 4-6 with a quirky pop-up experience that highlighted the brand’s commitment to producing fresh, handmade products. Set in Millennium Park just outside Chicago’s famous Cloud Gate sculpture (“the bean”), the brand brought its Lush in the Park experience to more than 3,000 consumers, ultimately dishing […]

  • Uniqlo Chicago Train 12
    B-to-C Events

    Go Time: Eight Ways to Engage Commuters

    Reaching consumers amid their jam-packed schedules can make it challenging for brands to find time to connect. But between all the hustle and bustle event marketers are carving out a space where they’re sure to stop customers in their tracks: the daily commute. Whether they’re taking trains, flying on planes or traveling on foot, commuters […]

  • Audi's Art of Innovation: An LED-Powered Art Exhibition
    B-to-C Events

    Audi Embraces its Roots with an LED-Powered Art Exhibition

    Audi has been associated with LED technology since becoming the first brand to introduce LED daytime running lights on its vehicles in 2005. Eleven years later, the technology is still an important part of Audi’s fabric, prompting the brand’s sponsorship of Bold Notion: Art of Innovation, an LED-powered light and space exhibition created by artist […]

  • Arkansas Chamber's Be Pro Be Proud Tour Promotes Skilled Labor
    B-to-C Events

    Mobile Tour Teaches Students About Skilled Labor Careers

    With 82 percent of manufacturers reporting a shortage in skilled production workers, and more than 23 percent of current skilled professionals near retirement age, the state of Arkansas has been in a tight spot when it comes to the future of its workforce. Action needed to be taken to both spread awareness of the issue […]