Archive

Tag: Trade Shows

  • Year in Rearview: Our Top 10 Stories of 2023 Reflect a World, and Industry, Moving at the Speed of Culture

    Pope Francis “wears” an AI-generated puffy coat. The blue Twitter checkmark meets its demise. Taylor Swift and Beyoncé add billions to the U.S. economy with record-breaking tours. Historic strikes upend Hollywood. Former military officials report the existence of non-human “biologics” at UFO crash sites… 2023’s most memorable moments sound more like a missing verse from […]

  • Partner Perspectives: Three Ideas to Cut Your Exhibit Costs

    Rising costs continue to be the No. 1 challenge for brands in the industry as organizations and their partners navigate economic headwinds and disruptive market dynamics. The 2022 Material Handling and Labor Rates Survey by The Exhibitor Advocate association showed a continued rate increase, which for certain services and markets outpaced inflation by double digits. Anecdotal […]

  • Q&A: 10 Minutes With Sabrina Gonzales of Shutterstock

    A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. Before joining Shutterstock, she held strategic marketing roles at a variety of brands, in a variety of sectors, including Netflix and Adobe, before doing what […]

  • Field Report: How Money20/20 is Banking on Disruption

    Sound-off virtual calls? No more, said the creators of the latest U.S. edition of Money 20/20, a fintech conference and trade show that took place in Las Vegas.

  • Q&A: 10 Minutes with Kerry Lamont of Bombardier

    On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. Through its exhibit experiences, the brand showcases messages like its commitment to sustainability and wellness through technological developments (think: innovations in seating, air […]