Technology

Technology

January 28, 2010

ABC Family Drives Tune In

On Dec. 7 New York City’s Bryant Park looked as if Santa’s elves had invaded it. In actuality ABC Family set a new Guinness World Record for the most Santa elves (607 consumers in elf costumes) gathered in one place. The stunt was created to drive tune in for the network’s original movie “Santa Baby...

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January 28, 2010

JetBlue Airways Offers a Jet-setting Substitute

JetBlue Airways has created a line of faux products called the Flyers Collection to help make competing airlines feel more “jet-y” and is displaying its (admittedly fake) wares in a new pop-up storefront on 9th Avenue in New York City. The line was launched on the airline’s Facebook page at facebook.com/jetblue.

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January 28, 2010

Art and Tech Showcase at WIRED Store

WIRED magazine’s annual tech gallery and retail experience is a launching pad for new technology and cutting-edge products and this year will feature a creative collaboration with recording artist Moby who will combine artwork with electric paint that seems to come to life when touched. The breakthrough technology uses conductive inks to replace wires heat...

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January 28, 2010

Ambius Elves Promote Holiday Packages

The interior landscaping and decorating company Ambius gave guerrilla tactics a shot this holiday season to drum up business for its holiday decorating packages. On Nov. 9 and 10 the company’s sales consultants dressed up as friendly elves to engage business people in Chicago Houston Los Angeles New York City San Diego San Francisco and...

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