April 4, 2013

3M Posts its Technical Chops in Interactive Lounge at SXSW

The South by Southwest Interactive, Film and Music Festival might be over, but the buzz is still reverberating for 3M. In addition to the brand’s Post-It Big Pads booth in the trade show hall (this is the brand’s second year at SXSW, but the first year in the convention center), people are still talking about...

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April 1, 2013

EventTech 411: Mobile Apps

Every conversation in the event marketing industry eventually comes around to technology. You want to know what tools are out there to make your jobs easier, make your programs more successful and most crucially, make your target consumers love you the most. We have heard your clarion calls for help and now, with this monthly...

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March 25, 2013

Social Media: New Kids on the Block

So, it’s the New Year and just because Facebook has more citizens than the United States and Twitter has more real-time journalism than television doesn’t mean that the innovators in the social space have given up. The last few months have been all a-rumble with new social platforms going into and out of beta, and...

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March 14, 2013

High-Tech Vending Machine Dispenses Hot Wheels

At this year’s Canadian International Auto Show, Chevrolet Canada featured in its exhibit a special Hot Wheels-inspired blue Camaro that hit the market early this year for a limited time. It was a particularly significant event for car lovers and Hot Wheels enthusiasts because one of the very first Hot Wheels toy cars ever produced...

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