Archive

B-to-C Events

  • Luxury Pop-Up Events Bring Gilt.com to Life

    Online shopping site Gilt.com brought to life all things Gilt at the #GiltLife House pop-up, a luxury, four-story townhouse in New York City’s SoHo neighborhood that from Sept. 30 to Oct. 8 hosted a series of events designed to showcase its lifestyle products and experiences. #GiltLife House launched with an event that featured supermodel Alessandra […]

  • Road Warriors: At Home in Hotels

    We've got a company full of events industry vets who spend weeks traveling for work each year. We've gathered their collective wisdom, gained through years of experience, and brought you their best travel tips for making yourself at home in hotels.

  • Experiential In… Seattle

    It’s the home of (really good) coffee, salty dogs and the Space Needle. And Mt. Rainier looms in the distance as a constant reminder that in the Northwest, big mountains, and equally big inspiration, lies at your doorstep.

  • The 2016 Election and Experiential Marketing

    See how this year’s Presidential Election inspired both out of home and digital marketing experiences from Captain Morgan, and of course, Donald Trump and Hillary Clinton.

  • Citi Uses Virtual Reality to Put Music Fans in Front Row Seats

    Virtual Reality is growing rapidly, a fact not lost on Citi, which later this year will incorporate the technology into 10 concerts as part of its “Backstage with Citi” program. Since 2015, when it signed on as title sponsor of the Citi Concert Series on NBC’s “Today” show, Citi has hosted concerts by big-name artists […]